Case Studies2020-10-08T16:49:31+00:00
2808, 2018

Chio – Move Gamer Movement

Chio was able to create a strong brand image via classic marketing among adults and children, however reaching teenagers required a new approach. As an agency we insisted to build a campaign around the rising trend of gamer culture and patronize a gamer movement, which supports active lifestyle and sports among the youth.

1807, 2016

Chio – Intense Campaign

Our task was to bring awareness to their new product category and to the two new products. Our main pursuit was to avoid direct product placement, instead we’ve created a challenge based competition in order to introduce the products to the public.

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